domestic export.
We partnered with Basketball Champion, Chris Goulding and the Australian Boomers during the 2021 National Basketball League finals to advertise the strength of the Australian Made logo in export markets to domestic businesses. The campaign spanned national radio, in-game TVCs, courtside LEDs, print, social media and digital.
my role:
copywriting // art direction // project co-ordination
radio.
click here to listen to my radio scripts for Basketball Champion, Chris Goulding.
newsletter.
print.
stadium.
social.
